Process

At Chartwell, we don’t just make products—we build programs. Our design-to-shelf process ensures our retail partners get differentiated, trend-aligned, and operationally sound assortments that perform in-store and online.

Process Stages:

Trend Forecasting + Design Strategy
Our design team—architects, industrial designers, and surface pattern experts—translate macro trends into commercial art that resonates with consumers.

Retail Program Engineering
We tailor product specs, packaging, and display solutions to meet your floor space, price point, and shopper experience goals.

Rapid Prototyping + Testing
We validate concepts through e-Commerce, customer feedback, and retailer testing before scaling.

Supply Chain Execution
Global sourcing + domestic production flexibility. Chartwell delivers on time, tariff-aware, and retail-ready.

Ongoing Partnership
We stay involved post-launch, solving problems, tracking sell-through, and planning next steps to protect margin and turns.